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Whether it’s for business, news, marketing or just fun, 4.2 billion people across the globe (that’s half the world) use social media, according to Digital 2021: Global Overview Report. Although it’s more accessible than ever before, some countries and regions access some platforms more than others.
What percent of the world uses social media 2020?
As of January 2020, the global social media usage rate stood at 49 percent.
What percentage of the world uses social media?
Currently, more than half (53 percent) of the global population use social media, which is a 12.3 percent year-over-year increase. Looking at how many people use social media by region, the three areas with the highest number of social media users are located in the world’s largest continent: Asia.
How many people use social media 2021?
Social media usage in the UK has stayed relatively consistent over the last 12 months. There are now 45 million social media users, or 66% of the UK population using the platforms.
What percentage of the world uses social media 2019?
As it stands, that equates to about 48 percent of the current world population.
How many people use social media?
Kepios analysis shows that there are 4.55 billion social media users around the world in October 2021, equating to 57.6 percent of the total global population.
What’s the next big social media platform 2021?
Clubhouse is in 2021 what TikTok was in 2020—the most-talked-about new social media platform. The app’s unique features and its massive growth rate has also attracted the attention of bigger tech companies who are now working to build potential rivals for the audio social media platform.
What age group uses social media the most 2020?
Reach of selected social networks in the United States 2020, by age. During the third quarter of 2020, it was found that Facebook was accessed by 78 percent of U.S. internet users aged 26 to 35 years. Overall, YouTube was the most popular social platform across all age groups.
What age group uses social media the most?
During that period of time, 90 percent of adults between the ages of 18 and 29 years used social networks.Percentage of adults in the United States who use social networks as of February 2019, by age group. Characteristic Share of U.S. adults 30-49 82% 50-64 69% 65+ 40%.
What country uses social media the most?
China is the biggest social media market worldwide, ahead of second-ranked India with close to 639 million current social media users.
What percentage of the world has Internet access 2021?
How many people use the internet? As of January 2021 there were 4.66 billion active internet users worldwide – 59.5 percent of the global population. Of this total, 92.6 percent (4.32 billion) accessed the internet via mobile devices.
What percentage of 50+ Americans use social media?
Internet and social media use As of 2019, per Pew data, 72 percent of all adults in America used some sort of social media, including 69 percent of those age 50 to 64, and 40 percent of people age 65 and older.
What is the biggest social media platform 2020?
With nearly 2.5 billion monthly users, Facebook is hands down the largest social media site in the world.
How many people use social media everyday?
57.6% of the world’s population uses social media. The average daily usage is 2 hours and 27 minutes (October 2021).
What age group uses social media the most 2021?
Fully 70% of those ages 18 to 29 say they use the platform, and those shares are statistically the same for those ages 30 to 49 (77%) or ages 50 to 64 (73%). Half of those 65 and older say they use the site – making Facebook and YouTube the two most used platforms among this older population.
What age group uses Instagram the most?
59% of internet users between the ages of 18 and 29 use Instagram and 33% of internet users between the ages of 30 and 49 use Instagram. According to one study, 17% of teenagers say that Instagram is the most important social media platform to them and 90% of users are under 35 years old.
What is replacing Instagram?
Triller. Triller is another short-video app that can replace Instagram Reels for you. It’s a social video platform that allows you to create original and creative videos. With Triller, you can create professional-looking videos and share the content with your followers in seconds.
What is the hottest social media right now?
A Closer Look at the Top 15 Social Networks 1. Facebook – 2.74 Billion Active Users. YouTube – 2.291 Billion Active Users. WhatsApp – 2.0 Billion Active Users. 4. Facebook Messenger – 1.3 Billion Active Users. Instagram – 1.221 Billion Active Users. Weixin/WeChat – 1.213 Billion Active Users. TikTok – 689 Million Active Users.
What is the hottest social media platform?
What is the most popular social media platform worldwide? Market leader Facebook was the first social network to surpass one billion registered accounts and currently sits at more than 2.89 billion monthly active users.
How many Millennials use Instagram?
83 percent of millennials reported having a Facebook account. And nearly all college students reported being on Facebook, 88 percent. Instagram and Pinterest see significant gender divides. 53 percent of female millennials have Instagram accounts, compared to only 34 percent of males.
Who uses Instagram the most?
Instagram is most popular in India, with 180 million users, followed by the United States (170 million), Brazil (110 million), Indonesia (93 million), and Russia (61 million). People spend an average of 29 minutes a day on Instagram – Users under the age of 25 spent 32 minutes and 24 minutes for those over 25.
What gender uses Facebook the most?
Facebook user share in the United States 2021, by gender Facebook is the most popular social network in the United States and as of July 2021, 55 percent of U.S. Facebook audiences were female, and 45 percent of users were male.
